Lee Concept is a premier designer bridal gown retailer in Vietnam. We are proud to present a curated collection of luxury wedding gowns from the world’s leading fashion designers such as Tony Ward, Ines Di Santo, Nicole + Felicia, J’Aton Couture, Justin Alexander, Dany Tabet, Rara Avis Group, Ricca Sposa, and Milla.

Get the VIP experience!

Lee Concept is more than just a boutique, we have a mini gallery section to showcase the most stunning dresses. You will be given an immersive boutique tour and have the opportunity to explore the world of bridal couture.

Our Mission

We believe in bringing a luxury atmosphere paired with a laid-back vibe while providing a fun and fantastic experience! You’ll love our curated selection of bridal gowns from exclusive international designers you won’t find anywhere else in Vietnam! We look forward to welcoming you to the Lee Concept family and aiming to make all of your wedding gown dreams come true.